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AI Visibility Blog
Practical guides on how ChatGPT, Gemini, Claude, Perplexity, and AI Overviews see brands, choose sources, and shape buying decisions.
Start with the basics
24 articles · updated weekly
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Start with the basics, move into monitoring methodology, or jump straight into market examples and source analysis.
5 articles
AI Visibility Foundations
Plain-language guides on how AI changes search, why brands disappear from answers, and which signals influence visibility.
Open category 18 articlesPractice and Methodology
How to choose prompts, read sources, find competitive gaps, and turn monitoring into SEO, content, and PR actions.
Open category 1 articleMarket Research
Applied breakdowns of niches, brands, and sources that ChatGPT, Gemini, and Claude rely on in specific verticals.
Open categoryWhat to read now
Fresh explanations and playbooks for teams that need to understand how their brand appears in AI answers.
GEO for B2B and IT companies: how AI helps buyers choose a vendor
GEO for B2B means making sure that when a buyer asks AI to compare vendors, your company is described with accurate facts and evidence. GEO for IT companies starts with clear information…
How to track ChatGPT, Gemini, and Perplexity traffic in GA4
To track ChatGPT traffic in GA4, start with the AI Assistant channel in Traffic acquisition (Reports → Acquisition → Traffic acquisition). Google added it to the default channel group on…Fast-start reading list
If you are new to the topic, start here: these articles explain what to measure and which questions to ask AI.
How to choose prompts for AI visibility tracking
To choose prompts for AI visibility tracking, start with the situations in which customers select a product: by budget, use case, brand comparison, or reliability. Separate branded and…
How to turn an AI visibility report into an action plan
To turn an AI visibility report into an action plan, connect each finding to a specific answer, cited source, or prompt, classify the gap, and assign an owner and a way to check the work.…
What is AI visibility? GEO, AEO, and the role of SEO
AI visibility shows whether AI systems mention a brand or cite its website when answering questions about a category, service, or product. Hypothetical example: someone asks for a PPC…How AI recommends brands in real niches
We look at prompts, answers, sources, and brands that appear more often in ChatGPT, Gemini, and Claude recommendations.
Market research
Which smartphone brands does ChatGPT recommend in Ukraine?
Which smartphone brands does ChatGPT recommend in Ukraine? See results from 45 answers, cited sources, prompt differences, and the study’s limits.
Full article catalog
Everything in one place: foundational explainers, practical workflows, and market examples for AI visibility work.
AI crawler log analysis: how to check AI bot traffic in server logs
For AI crawler log analysis, download 7 to 30 days of access logs, filter for bot names in the User-Agent, then group requests by bot, URL, status and date. Verify source IPs against the…
GEO for B2B and IT companies: how AI helps buyers choose a vendor
GEO for B2B means making sure that when a buyer asks AI to compare vendors, your company is described with accurate facts and evidence. GEO for IT companies starts with clear information…
How to track ChatGPT, Gemini, and Perplexity traffic in GA4
To track ChatGPT traffic in GA4, start with the AI Assistant channel in Traffic acquisition (Reports → Acquisition → Traffic acquisition). Google added it to the default channel group on…
AI search readiness: a practical audit checklist
A GEO audit checks whether search systems can retrieve important URLs, whether a page answers customer questions clearly, and whether its key claims can be verified. Each finding should…
How to appear in Google AI Overviews and AI Mode
To appear in Google AI Overviews or AI Mode, a page must be indexed and eligible to appear with a snippet in Google Search. Check that your site is also included in Search generative AI…
How to check AI crawler access to a website
Here is how to check AI crawler access to a website: compare the page's robots.txt rule, HTTP response, returned HTML and protection settings. It may open in Chrome while a test request…
How to read a GEO audit report and prioritize fixes
To read a GEO (generative engine optimization) audit report, start with the URL, run date and evidence behind each finding. VYDAI's overall score summarizes page-readiness checks under the…
AI crawlers in robots.txt: GPTBot, ClaudeBot, and more
AI crawlers in robots.txt need separate rules by purpose. A search crawler can help a page appear in search answers, while a training crawler may collect public material for model…
ChatGPT Shopping: how to list store products on ChatGPT
To list store products on ChatGPT, check whether your catalog is on Shopify or Etsy, or apply to OpenAI to provide a direct product feed. Make product pages accessible to search and keep…
ChatGPT vs Gemini vs Claude vs Perplexity: how AI chooses brands
How AI chooses brands in practice comes down to three differences you can check: which search index or providers a web-enabled answer uses, whether it displays sources, and whether its…
How to fix wrong information about your business in ChatGPT
To fix wrong information about your business in ChatGPT, save the exact answer and check where the false claim may have come from. Correct the page or profile that contains it, then repeat…
What sources influence ChatGPT brand recommendations?
The sources that influence ChatGPT brand recommendations depend on the user's intent and the search mode. A company website explains its offer; reviews describe customer experiences;…
How to create llms.txt: format, example, and checks
To create llms.txt, add your site name, a short factual summary, and links to useful public pages. It is a proposed Markdown format, a way to structure plain text, not a Google requirement:…
Structured data for AI: how schema affects visibility
Structured data for AI connects page facts to entities and properties: a price to a product, business hours to a location, and an author to an article. A practical start is to describe the…
AI search vs Google search: how the buyer journey changes
AI search vs Google search can describe different formats within one buyer journey. In an AI answer, a buyer may compare options, build a shortlist, and see cited sources before visiting a…
How to check ChatGPT sources and analyze AI citations
To check ChatGPT sources, save the links shown with a specific answer and record the query, mode, and date. Then check what each page supports and compare domains across queries. This…
How to choose prompts for AI visibility tracking
To choose prompts for AI visibility tracking, start with the situations in which customers select a product: by budget, use case, brand comparison, or reliability. Separate branded and…
How to measure AI visibility: metrics alongside SEO
To measure AI visibility, use the same real-world prompt set and mark whether each answer mentions the brand, links to its site, or recommends it. Calculate mention share, citation share,…
How to turn an AI visibility report into an action plan
To turn an AI visibility report into an action plan, connect each finding to a specific answer, cited source, or prompt, classify the gap, and assign an owner and a way to check the work.…
What is AI visibility? GEO, AEO, and the role of SEO
AI visibility shows whether AI systems mention a brand or cite its website when answering questions about a category, service, or product. Hypothetical example: someone asks for a PPC…
What pages does ChatGPT cite? A page-checking guide
What pages does ChatGPT cite? The DeltaV Digital study found articles, listicles, and product pages among cited sources, while Far & Wide's research described differences across content…
Which smartphone brands does ChatGPT recommend in Ukraine?
Which smartphone brands does ChatGPT recommend in Ukraine? In a test run through the OpenAI Responses API, Samsung appeared in 42 of 45 answers, Xiaomi and its sub-brands together in 32,…
Why ChatGPT recommends competitors and how to check
ChatGPT recommends a competitor when that company’s pages and available sources better match the prompt, or when the prompt describes a need your business does not meet. To find the…
Why is my brand not showing in ChatGPT? A diagnostic guide
ChatGPT may omit a brand when the question asks for an explanation instead of a recommendation, the relevant page is inaccessible to search, or public sources do not connect the company…See how AI sees your brand in VYDAI
Create an account, add your domain, and test real prompts: which AI models mention the brand, which sources support it, and which competitors appear nearby.
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